중국 쓰촨성 지역에있어서구매업체의 FTA역량과 공급업체-구매업체의 관계구조에 관한 연구

Abstract

Many countries are actively seeking to conclude as many FTAs as possible from all over the world. As of April 2016, China has created 16 FTAs with 24 countries and is currently negotiating with an additional 22 countries to create 7 more FTAs. Based on this information, this study attempts to investigate the relationship mechanism between buyers and suppliers based on the following variables: a buyer’s FTA competencies, mutual dependency of the suppliers and buyers, reliability, goodwill, perception of the TSI and the long term orientation. As expected, the FTA variables were both (1) positively related to the supplier’s dependency on the buyer and the amount of goodwill the buyer possesses, and (2) negatively related to the buyer’s dependency on the supplier in supplier-buyer relationship. Through the FTA variable we were able to see positive signs as it relates to the reliability of the buying firms and the long-term orientation of the supplier even though both of them were not statistically significant. If a buying firm has high FTA competencies, they are typically large establishments and are very eager to increase the extent to which they participate in international trade. Therefore, the suppliers have to rely more heavily on the buyers that have more FTA knowledge and execution capabilities. However, buying firms with high FTA capabilities don’t need to rely on suppliers anymore because they have more buying power and freedom of buyer choice. Recently almost every country in the northeastern region are competitively trying to have more FTA agreements. Without FTA application in international trade, it is almost impossible to have a comparative advantage in international trade. Through this study, it was discovered that FTA variable play an important role in buyer-supplier relationships. Chinese firms should pay more attention in order to know how to better apply FTAs in the future.