호텔 종사원의 매력자본과 직무만족 및 성과 간의 관계에 대한 연구

Abstract

The people usually have a feeling of satisfaction or insufficiency by comparing with others. Therefore, if a person feels superior physically or socially than others, he or she attracts more people around and has higher confidence than others because of positive evaluation that may be acquired from people. In this reason, erotic capital in parallel with information, knowledge, human relations and social networks, is indispensable factor and offers many benefits in personal life. Erotic capital in this paper is defined by two aspects.

The first is physical attraction. It refers to a feeling when a person meets other person at the first sight. In other words, face, body and other visible features are the direct means to give attractiveness that may influence on the instant impression. Regarding this argument, what makes physical attractiveness may vary among researchers, but, it is generally agreed that physical attractiveness consists of superior genetic characteristics such as face, skin, voice, body, and height to the ones of others. In other words, it is generally known that those with superior genetic characteristics to others receive more love and care or expectation from the people around, and they normally meet the expectations as well even when they are grown up. In fact, various researches indicate that people with higher physical attractiveness are more likely to have higher rate than those who do not, in terms of romantic relationship with other sex, employment, social success (promotion, high salary).

However, unlike the physical charm that is inherited, there is an acquired attractiveness. This is the second factor, so called social attractiveness, which contains all kinds of essential elements that enable to be efficient or positive in all types of human relationships. In practice, many successful people in various fields such as politics and business sectors are found that they have physical attractions but also superior social attractiveness. However, it is reasonable to say that no researchers to date from the past have clearly identified what social attractiveness is composed with. This may be because terminologies of social attractiveness are different among researchers. Some defined it as social skills or social competence, and others defined as interpersonal skills and other competences. But it is assumed that researchers would agree that this social appeal has a positive impact on the success of the future to come.

Itis also widely accepted that physical attractiveness positively influence to the relationship between employees and customers. However, even hotel employees in the society in 21st century, who are considered to be physically attractive, show individual differences in their relationships with customers. Therefore, the goal of this study is to supplement the physical attractiveness found in the previous studies and attempt to add and mix with the social attractiveness and ultimately suggest as erotic capital. Findings of this research will be applied as a tip to the recruitment of talents in a hotel business, and to enhance the competitive of the concerned business on a microscopic basis. Also, it will propose to the job candidates that the appearance is not the only important factor in the job interview on a macroscopic basis.

The purpose of this study is summarized as follows. First,this paper will be examining the factors of erotic capital with the hotel employees who are the top figures of service businesses, in view of what makes good relationship with customers and what leads to the satisfaction of the given job. Second, erotic capital is divided into physical charm that can be born with and social charm which is acquired, but this paper is to figure out how it effect on the job satisfaction in terms of emotional or emotional aspects while working on the job. Third, this paper is to attempt to identify how erotic capital may effect to the performance and contribute to the job satisfaction, so that it will illuminate the implications to hotel business in the areas of recruitment, operation and strategy for the sake of hotel employee in parallel with job candidates. Lastly, it will explain the limitations of this study.