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Abstract

A Study on Eco-poetry Education Using Advertisement

Woo Nam Hee

Korean Education Major Graduate School of Education Pukyong National University

Abstract

It is the truth of ecology that all objects survive on mutual dependence. The trend of ecosystem for coexistence aims to avoid "live alone" but to promote "live together". Life of coexistence is valuable to protect little creatures and provide a solid foundation for the understanding of life with community, which forms with relational network around me. In this perspective, the education of eco-poetry has a significance allowing learners to internalize the value of life respect and to understand others and community life. Based on the fact that eco-poetry education in Korea is failing to achieve its objective "change in ecological awareness' that started from the urgency and necessity of our time, this study is carried out to investigate how to teach learners effectively to understand "change in ecological perception". As the media develops rapidly in modern society, the 7th revised education curriculum introduces media in the classroom. Among diverse types of media, advertisement can persuades audiences in a short span of time with its images and texts. This study suggests that eco-poetry class with advertisement can be utilized in the class based on some similarity between advertisement and poetry in terms of features of connotation, music and figurativeness.

Eco-poetry class plan with advertisement was applied to students of N high school located in Dongnae-gu, Busan, more than 90% of students responded that they understood the subject matter and that it helped them introspect about ecological environment. Also, they answered that advertisement image helped them reminisce their past experiences and there was no difficulty writing an imitative poetry using ecological imagination. This study is contributed to verify that eco-poetry class with advertisement is effective way to teach student in the classroom.