Influencing Factors on the Continuous Use Behavior of Smart Elderly Care Service Users
- Alternative Title
- 스마트 노인요양 서비스 이용자의 지속적 이용 의도에 대한 영향 요인 연구
- Abstract
- 고량화 현상이 심해지면서 전통적인 양로 서비스의 부족하고, 신형 스마트 양로 서비스 산업 발전이 완비되지 않아서 스마트 양로 서비스 산업을 발전하고 보급할 것이 양로 문제 해결에 관건이 된다. 스마트 양로 서비스 산업을 지속적으로 발전하기 위하여 스마트 양로 상품의 품질 건설을 중시해야 한다. 이를 통해 스마트 상품과 서비스 기술의 품질을 향상시켜서 노인들이 이를 사용할 의향을 높일 수 있으며 노인 이용자의 상품 사용 범위도 커지며 노인들의 지속적인 사용 의향 및 행위를 향상시킨다.
본 연구는 스마트 양로 서비스 품질에 대한 감지의 시각으로 60세 이상의 일정한 인지 능력을 갖춘 노인들을 연구 대상으로 한다. 고령화 정도가 높고 중국에서 기업, 거리(향진) 또는 기지를 포함한 스마트 양로 서비스 시범 지역이 있는 도시 10개를 연구 샘플로 한다. 문헌연구법과 면접법을 활용함으로써 스마트 양로 서비스 지속적 사용 행위에 대한 영향 요인 분석 모델을 구축한다. 다른 학자들이 성숙도 검사지를 바탕으로 본 연구의 스마트 양로 서비스 지속적 행위의 검사지를 만들어 낸다. 설문조사법을 활용함으로써 샘플 데이터를 얻고 spss24、AMOS24 또는 process3.4를 활용함으로써 데이터 분석을 진행한다. 이러므로 본 연구에서 제시한 구조방정식모형을 검증하고 보완해 주며 스마트 양로 서비스 지속적 사용 행위에 대한 영향 요인과 본 연구의 가설을 검증한다.
품질 감지는 만족도, 유용성 감지와 지속적 사용 의향에 대한 현저한 긍정적 영향을 미치며 유용성, 사용성 또는 신뢰도에 대한 감지가 지속적 사용 의향에 대한 긍정적 영향을 미치게 된다는 결론을 내린다. 조절효과 분석에는 자녀 요인이 사용 의향과 지속적 사용 행위 간의 관계에 대한 조절효과가 나타나지 않으며 지속적 사용 행위에 대한 분산 분석에는 지속적 사용이 교육정도, 월급 수입과 건강 상황에 따라 현저한 차이가 나지만 직업 수준에 따른 차이가 없다.
상기 결론을 바탕으로 아래와 같이 관리에 관한 의견을 제시한다. 스마트 서비스와 관련된 인재 육성과 플랫폼 건설을 추진하며 이용자의 욕구를 만족시켜서 유용성 감지를 높여 주며 상품과 플랫폼 서비스의 사용성을 향상시키며 개인 정보 안전을 보호하여 이용자가 스마트 양로 서비스에 대한 신뢰도 감지를 높여 주며 고령화 이용자에 대한 만족도를 향상시켜서 이용자 유형에 따라 이용자에 대한 맞춤형 관리를 실시한다. 본 연구는 모델을 통합하고 품질 감지의 차원에서 스마트 양로 서비스 지속적 사용 행위에 대한 영향 요인을 분석하고자 하지만 추적 조사 시간에 제한성이 있다. 지속적 사용 행위로 인해 이에 대한 추적과 분석을 진행하고 이에 관한 영향 요인을 분석해야 한다.
With the increasing aging of the population, the inadequacy of traditional elderly service methods, and the still imperfect development of new smart elderly care services, promoting a smart elderly care service model has become the top priority in solving the elderly care problem. Moreover, to make the smart elderly care service sustainable, we need to focus on the quality construction of smart elderly care products and improve the technology of smart products and services. Increase the use of it by the elderly groups and expand the use range of the elderly users to improve the continuous use intention and behavior of the elderly groups.
From the perceived quality of smart elderly care service, this study takes the elderly group aged 60 and above with specific cognitive abilities as the research object. We selected ten cities with a high degree of aging and enterprises, streets (townships), or bases in China included in the pilot demonstration of smart health and elderly care services as the study sample. Based on the literature research method and interview method, we constructed a model of factors influencing the continuous use behavior of users of smart elderly care services. We developed a scale of continuous use behavior of smart elderly care services for this study based on the proven scales of other scholars. The data were collected by questionnaire and analyzed by spss24, AMOS24, and process3.4 to validate further and improve the structural equation model of this study, test the factors influencing the continuous use behavior of the users of smart elderly care services, and verify the hypotheses of this study.
The conclusion of this study: perceived quality has a significant positive effect on satisfaction, perceived usefulness, and continuous use intention, but physical environment quality in perceived quality does not have a significant effect on continuous use intention; perceived usefulness, perceived ease of use, and perceived trust have a significant positive effect on satisfaction and continuous use intention; satisfaction has a significant positive effect on continuous use intention and continuous use behavior; satisfaction and continuous use intention have a significant positive effect on continuous use behavior. The child impact did not support a moderating effect on the relationship between continuous use intention and continuous use behavior in the moderating effect analysis. In the analysis of differences in continuous use behavior, there were significant differences in continuous use behavior at different levels of education, levels of monthly income, and levels of health status, but not at different levels of occupation.
Based on these findings, this study proposes management recommendations in the following aspects: promoting the development of smart elderly care services and talents and the construction of service platforms to improve service quality; meeting user needs and improving the perceived usefulness; improving the ease of use of products and platform services; preventing information security problems and improving users' perceived trust in smart elderly care service; improving the satisfaction of elderly users and implementing different types of users for differentiated management. Although this study integrates the model and proposes the factors influencing the continuous use behavior of smart elderly care service users from perceived quality, there are limitations in the tracking survey time. Because it is continuous use behavior, we should also track and analyze it in-depth, and its influencing factors should be analyzed in-depth.
- Issued Date
- 2022
- Awarded Date
- 2022. 8
- Type
- Dissertation
- Keyword
- 스마트 양로 서비스 스마트 양로 서비스 품질 지속적 사용 의향 지속적 사용 행위
- Publisher
- 부경대학교
- Alternative Author(s)
- 송우
- Affiliation
- 부경대학교 기술경영전문대학원
- Department
- 기술경영전문대학원 기술경영학과
- Advisor
- 천동필
- Table Of Contents
- Ⅰ. INTRODUCTION 1
1.1 RESEARCH BACKGROUND 1
1.2 RESEARCH QUESTION 5
1.3 RESEARCH PURPOSE AND SIGNIFICANCE 9
1.3.1 Research Purpose 9
1.3.2 Research Significance 10
1.4 RESEARCH CONTENT AND METHODOLOGY 12
1.4.1 Research Content 12
1.4.2 Research Methodology 16
1.5 RESEARCH CONTRIBUTION 17
Ⅱ. LITERATURE REVIEW AND THEORETICAL BASIS 21
2.1 SMART ELDERLY CARE 22
2.2 SMART ELDERLY CARE SERVICE 24
2.2.1 Connotation of Smart Elderly Care Service 25
2.2.2 Content of Smart Elderly Care Service 27
2.2.3 Platform for Smart Elderly Care Service 28
2.2.4 Supply and Demand for Smart Elderly Care Service 30
2.2.5 System of Smart Elderly Care Service 32
2.3 QUALITY OF SMART ELDERLY CARE SERVICE 33
2.3.1 The Concept of Smart Elderly Care Service Quality 33
2.3.2 Measurement of the Quality of Smart Elderly Care Service 36
2.3.3 Evaluation Research on the Quality of Smart Elderly Care Service 38
2.3.4 Factors Influencing the Quality of Smart Elderly Care Service 43
2.4 RESEARCH ON USERS' CONTINUOUS USE BEHAVIOR 45
2.4.1 Concepts and Motivations for Continuous Use Behavioral 45
2.4.2 Factors Influencing Continuous Use Behavior 47
2.5 THEORETICAL BASIS 59
2.5.1 Customer Perceived Service Quality Theory 59
2.5.2 Modified Information System Success Model 62
2.5.3 Expectation Confirmation Model Theory 64
2.5.4 Technology Acceptance Model 65
2.5.5 Unified Theory of Technology Acceptance and Use 66
2.5.6 Perceived Trust Model 67
2.6 SUMMARY OF THIS CHAPTER 67
Ⅲ. EXPLORATORY QUALITATIVE RESEARCH 69
3.1 EXPLORATORY RESEARCH PROCESS 69
3.2 RESEARCH DESIGN 72
3.2.1 Research Design Composition 73
3.2.2 Interview Procedure 74
3.3 ANALYSIS OF INTERVIEW RESULTS 76
3.3.1 Interview Findings on Perceived Quality 76
3.3.2 Interview Findings on Perceived Ease of Use and Perceived Usefulness 85
3.3.3 Interview Findings on Satisfaction and Continuous Use Intention, Behavior 87
3.3.4 Supplementary Variable Analysis 90
3.4 SUMMARY OF THIS CHAPTER 92
Ⅳ. CONSTRUCTIVE RESEARCH OF THE MODEL 94
4.1 RESEARCH VARIABLES 94
4.2 DEFINITION OF RESEARCH VARIABLES 95
4.2.1 Independent Variable 96
4.2.2 Mediating Variable 104
4.2.3 Dependent Variable 106
4.2.4 Moderating Variable 107
4.2.5 Control Variable 108
4.3 RESEARCH HYPOTHESIS 109
4.3.1 Relationship between Perceived Quality, Satisfaction, and Continuous Use Intention 109
4.3.2 Relationship between Perceived Quality and Perceived Usefulness 112
4.3.3 Relationship between Perceived Ease of Use, Perceived Usefulness, Satisfaction, and Continuous Use Intention 112
4.3.4 Relationship between Perceived Trust, Satisfaction, and Continuous Use Intention 114
4.3.5 Relationship between Satisfaction, Continuous Use Intention, and Continuous Use Behavior 115
4.3.6 Moderating Effect of Child Impact 116
4.3.7 Relationship between Control Variables and Continuous Use Behavior 117
4.4 SUMMARY OF THIS CHAPTER 118
Ⅴ. RESEARCH DESIGN 120
5.1 QUESTIONNAIRE DESIGN 120
5.2 RESEARCH VARIABLE QUESTIONNAIRE DESIGN 122
5.2.1 Questionnaire Design for Perceived Quality 122
5.2.2 Questionnaire Design for Perceived Ease of Use, Perceived Usefulness, and Perceived trust 125
5.2.3 Questionnaire Design for Satisfaction, Continuous Use Intention, and Continuous Use Behavior 127
5.2.4 Questionnaire Design for Child Impact 128
5.3 PRE-RESEARCH ANALYSIS AND QUESTIONNAIRE REVISION 130
5.3.1 Pre-survey Questionnaire Distribution and Collection 130
5.3.2 Questionnaire Revision 131
Ⅵ. MODEL VALIDATION AND EMPIRICAL ANALYSIS 151
6.1 DATA COLLECTION 151
6.2 EMPIRICAL ANALYSIS 152
6.2.1 Research on the Distribution of Basic Situation Characteristics 152
6.2.2 Descriptive Statistics Analysis 154
6.2.3 Data Model Validation 157
6.2.4 Analysis of Differences 169
6.2.5 Hypothesis Testing 172
6.2.6 Summary of Hypothesis Testing Results 184
Ⅶ. CONCLUSION 187
7.1 RESEARCH CONCLUSIONS AND ANALYSIS 187
7.2 POLICY RECOMMENDATIONS 198
7.3 RESEARCH LIMITATIONS AND FUTURE PROSPECTS 204
7.3.1 Research Limitations 204
7.3.2 Future Prospects 205
REFERENCES 207
ACKNOWLEDGMENTS 230
APPENDIX-1 231
APPENDIX-2 233
- Degree
- Doctor
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